Speed • Core Web Vitals • Performance

Website Speed Optimisation

If your website feels slow, clunky or underperforms on mobile, speed improvements can make a real difference to user experience, enquiries and search visibility.

I help improve website speed optimisation for WordPress, WooCommerce and custom websites — focusing on the code, assets, scripts and setup decisions that actually affect performance.

Good fit for: poor Core Web Vitals, heavy WordPress themes, slow WooCommerce stores, render-blocking scripts and asset bloat.
What I do

Website speed optimisation — common jobs

Audit • Improve • Stabilise
Audit

Performance bottleneck reviews

Identifying the real causes of slow loading rather than guessing with generic plugin-based tweaks.

Speed & SEO improvements ↗
Improve

Core Web Vitals and front-end performance

Reducing layout shift, improving load times, optimising assets and cleaning up slow script behaviour.

Website maintenance ↗
Support

WordPress and WooCommerce speed fixes

Plugin bloat, heavy themes, slow product pages, caching issues and poor image handling.

WordPress development ↗

Common causes of slow websites

Heavy themes and page builders

Some setups add too much front-end weight, too many scripts and unnecessary layout complexity.

Oversized images and assets

Poor image handling and large static assets can damage mobile performance very quickly.

Plugin overload

Too many plugins often create duplicated behaviour, conflicting code and unnecessary load on every page.

Weak caching or delivery setup

Performance problems are often worsened by poor caching strategy, script loading and server-side configuration.

Talk through your speed issues See examples

Why website speed matters

Faster websites are easier to use, especially on mobile. They can help reduce drop-off, improve conversions and support stronger search performance when paired with solid page structure and content.

→ Better mobile experience
→ Stronger Core Web Vitals
→ Lower friction during enquiry or checkout
→ Cleaner technical foundation for SEO
FAQ

Website speed optimisation — common questions

Can you improve the speed of an existing WordPress website?
Yes — that is one of the most common jobs. The work often involves cleaning up plugins, assets, script loading and page structure.
Do speed improvements help SEO?
They can help support SEO, especially where mobile usability and Core Web Vitals are weak, but speed works best alongside strong content and page targeting.
What do you need to quote?
Usually the website URL and a short explanation of the issue, plus any speed reports or examples of pages that feel especially slow.
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