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If your team is copying data between tools, chasing updates, or relying on spreadsheets that nobody trusts, I build custom CRMs, reporting dashboards, and automation that fit how you actually work.
Leads, pipelines, jobs, orders, suppliers, follow-ups — built around your process, not a generic template.
Simple dashboards showing what matters: workload, status, revenue, enquiries, trends, bottlenecks.
Webhooks, cron jobs, inbound email processing, notifications, API sync — remove repetitive admin.
Most systems don’t need “everything”. They need one clean source of truth, a few reliable workflows, and reporting that makes decisions easier. That’s what I build first — then we iterate safely.
This is for businesses that have outgrown “just use a spreadsheet” — or tried a SaaS CRM that doesn’t match the way they operate.
I’m based in Rotherham, working with clients across Sheffield, Leeds and the UK. You work directly with the developer building the system — no handovers.
Capture leads, assign owners, track stages, add notes, follow-ups and reminders — without clutter.
Track job status, supplier orders, priorities, internal notes, and progress — with audit trails where needed.
Reporting that’s actually useful: pipeline value, stage health, conversion rates, workloads, bottlenecks.
Automatic emails, scheduled summaries, alerts for status changes, and “someone needs to act” triggers.
APIs, webhooks and syncing between tools — WooCommerce → CRM, forms → pipelines, email → records.
Admin tooling your team actually uses — built clean so new features don’t break existing flows.
Duplicate rows, missing updates, unclear ownership, and reporting that takes hours to assemble.
Data copied between platforms, missed leads, no single source of truth, and unreliable handovers.
No dashboard, no clean status view, and nobody knows what’s stuck or what needs action.
Repetitive updates, constant chasing, unclear processes, and “it lives in someone’s inbox”.
Systems work fails when scope is vague and features pile up. I keep it simple: map the workflow, build the minimum useful system, then iterate safely. If you want the full breakdown, it’s on the Process page.
Yes — when a custom build is the right fit. I’ll also advise if an off-the-shelf system is better.
Yes. I often connect orders, enquiries, forms, and customer data into CRMs or reporting dashboards.
Yes — notifications, summaries, and email-driven processes (including inbound email parsing where needed).
It depends on scope. Send a brief and I’ll reply with a quote range and the safest next steps.
Send me a quick overview of your workflow (or what you’re currently doing manually) and I’ll suggest the simplest automation/system approach — with a quote range.